Coola's Water Cream Delivers Protection & Lightweight Moisture
Laura McQuarrie — July 9, 2021 — Fashion
The Coola Full Spectrum 360º Refreshing Water Cream Organic Face Sunscreen SPF 50 is a product that provides hydration and protection from the sun and blue light. The lightweight moisturizing formula is rich in antioxidants and it delivers a boost of hydration and refreshment with coconut water and hyaluronic acid.
The formula also contains the brand's plant-derived Full Spectrum 360° Complex, which was crafted to provide protection against the effects of blue light, pollutants and other skin stressors. The water-light organic cream is powered by more than 70% certified organic ingredients and it's a formula that's vegan, cruelty-free, vegan and Hawaii Reef Compliant.
Always lightweight, water creams are infused with nutrient-rich ingredients and even though they differ in consistency to thick and heavy creams, they are potent for dry skin.
The formula also contains the brand's plant-derived Full Spectrum 360° Complex, which was crafted to provide protection against the effects of blue light, pollutants and other skin stressors. The water-light organic cream is powered by more than 70% certified organic ingredients and it's a formula that's vegan, cruelty-free, vegan and Hawaii Reef Compliant.
Always lightweight, water creams are infused with nutrient-rich ingredients and even though they differ in consistency to thick and heavy creams, they are potent for dry skin.
Trend Themes
1. Hydration-boosting Sunscreens - Innovative sunscreens that provide both hydration and protection from the sun and blue light using lightweight and moisturizing formulas with natural ingredients and antioxidants.
2. Water Creams - A new trend of lightweight and water-based moisturizers that deliver a boost of hydration and refreshment with natural ingredients like coconut water and hyaluronic acid.
3. Full Spectrum 360° Complex - A new technology trend that provides protection against blue light, pollutants, and other skin stressors using plant-derived and natural ingredients like ginseng and orange extracts.
Industry Implications
1. Skin Care - Opportunity for skin care brands to incorporate this innovative technology and ingredients into their products for a unique selling point and to stay competitive in the market.
2. Beauty - Opportunity for beauty brands to create hybrid products that combine skincare and makeup, such as water-based sunscreens with tinted coverage or added benefits for flawless-looking skin.
3. Wellness - Opportunity for wellness brands to offer holistic skin care solutions that combine sun protection with hydration and anti-pollution benefits to improve overall skin health.
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