Converse Alligator Ad Features a Ridiculously Intriguing Dog-Gator
Christina Butty — August 12, 2009 — Marketing
References: converse
It’s always a hoot when companies create funny innovative ads that break from the norm in order to get product attention. These Converse alligator ads for their customizable kicks are certainly fun.
One ad features what appears to be a dog’s body with an alligator’s head wearing a pair of white Converse ‘All Stars’ with red detailing, while the other has an unknown Sasquatch. These monstrosities certainly stand out and intrigue potential customers about the product.
Clicking on them links through to the customizable Converse site, where the fun continues.
One ad features what appears to be a dog’s body with an alligator’s head wearing a pair of white Converse ‘All Stars’ with red detailing, while the other has an unknown Sasquatch. These monstrosities certainly stand out and intrigue potential customers about the product.
Clicking on them links through to the customizable Converse site, where the fun continues.
Trend Themes
1. Animal Mash-up Ads - The trend of creating unique and funny ads by combining different animals to promote products can disrupt traditional advertising methods.
2. Customizable Products - The trend of designing customizable products, such as Converse shoes, can disrupt traditional product offerings.
3. Interactive Advertising - The trend of using interactive elements in ads, such as linking to a customizable site, can disrupt traditional passive advertising methods.
Industry Implications
1. Advertising - The animal mash-up trend can be utilized by advertising agencies to create unique and engaging ads for their clients.
2. Fashion - The trend of customizable products, like Converse shoes, is disrupting the traditional fashion industry by providing consumers with personalized options.
3. E-commerce - The interactive advertising trend can be used by e-commerce companies to create a seamless experience for customers that leads to increased engagement and sales.
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