Bilal's Destiny EasyKale is a 100% Kale Concentrated Seasoning
Laura McQuarrie — June 24, 2019 — Lifestyle
Many people sneak more greens onto their plate with vegetable-infused cakes or sauces but EasyKale from Bilal's Destiny is a shake-on concentrated seasoning that offers an effortless way to enjoy the benefits of kale. The 100% kale seasoning shaker is described as "virtually tasteless" and has the potential to be added to smoothies or sprinkled over a dinner plate. In all, the product contains the equivalent of more than 60 cups of kale and offers a longer shelf life than the fresh version of the leafy green vegetable.
Bilal’s EasyKale was created based on the research findings of scientist Bilal Qizilbash, who found that juiced kale was effective in attacking and killing melanoma cells, all the while leaving non-cancerous cells unaffected. The concentrated, one-ingredient seasoning now shares an easy way to make the most of the vegetable's disease-fighting properties.
Bilal’s EasyKale was created based on the research findings of scientist Bilal Qizilbash, who found that juiced kale was effective in attacking and killing melanoma cells, all the while leaving non-cancerous cells unaffected. The concentrated, one-ingredient seasoning now shares an easy way to make the most of the vegetable's disease-fighting properties.
Trend Themes
1. Concentrated Seasonings - The rise of concentrated seasonings like Bilal's EasyKale presents an opportunity for businesses to develop new health-focused seasoning products.
2. Functional Food Products - Functional food products, such as 100% kale seasoning, provide a disruptive innovation opportunity for companies looking to offer convenient ways for consumers to incorporate healthy ingredients into their diet.
3. Long Shelf Life Products - The popularity of long shelf life products, like EasyKale, indicates a potential market for businesses to create and market food items with extended expiration dates.
Industry Implications
1. Food Manufacturing - The food manufacturing industry can explore the development of innovative concentrated seasoning products that provide added health benefits.
2. Health and Wellness - The health and wellness industry has the potential to capitalize on the demand for functional food products by offering a range of concentrated, nutritious seasonings.
3. Grocery Retail - Grocery retailers can tap into the trend of long shelf life products by including items like 100% kale seasoning in their inventory to cater to health-conscious consumers.
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