'Me, You, Us' is Meant to Be Filled Out with a Group of Friends
Jana Pijak — November 5, 2015 — Art & Design
References: urbanoutfitters
'Me, You, Us' is a collaborative journal book created by author Lisa Currie. Rather than keeping one's thoughts hidden, this journal encourages a group of friends or family members to fill it out together. While the journal may be too complex for smaller children, it encourages creativity and collaboration among those of all ages.
A perfect gift for adolescents and teens, this book asks a series of fun questions like what friends appreciate most about one another or even asks participants to jot down the objects that they share with siblings, friends or their parents.
This collaborative journal is author Lisa Currie's second best-selling release -- her widely popular book 'The Scribble Diary' centers around a similar theme but encourages users to draw thoughts and feelings rather than writing them out.
A perfect gift for adolescents and teens, this book asks a series of fun questions like what friends appreciate most about one another or even asks participants to jot down the objects that they share with siblings, friends or their parents.
This collaborative journal is author Lisa Currie's second best-selling release -- her widely popular book 'The Scribble Diary' centers around a similar theme but encourages users to draw thoughts and feelings rather than writing them out.
Trend Themes
1. Collaborative Journals - Opportunity to create more journal products that encourage group participation and collaboration.
2. Social Creativity - Opportunity to create more social and collaborative products that encourage creativity among friends and family.
3. Generation Z Gifting - Opportunity to market collaborative journal products towards the younger generation as unique and sentimental gift ideas.
Industry Implications
1. Stationery and Gift - Collaborative journal books can be expanded into a new line of stationery products marketed as unique and sentimental gift ideas for friends and family.
2. Book Publishing - Collaborative journal books present an opportunity for publishers to expand their product line and tap into a new market of readers.
3. Education and Training - Collaborative journal books can be a valuable tool in schools and training programs to encourage creativity and collaboration among students and trainees.
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