'Coffee Blocks' Only Need Water to Make the Perfect Butter Coffee
Laura McQuarrie — March 31, 2016 — Lifestyle
References: coffeeblocks & trndmonitor
Butter coffee is simple enough to make at home, but it's hardly as convenient as preparing an instant coffee packet on the go. 'Coffee Blocks' blends the convenience of a single-serve portable coffee packet with butter coffee.
Inside a Coffee Blocks package is enough to make a single cup of butter coffee with ingredients like grass-fed clarified butter, coconut oil, vanilla extract, egg yolk and coffee. In order to make this coffee product, a consumer only needs to add hot water.
As well as offering a quick and easy way for consumers to enjoy butter coffee to-go, Coffee Blocks positions its novel product as a cost-saving hybrid of breakfast and coffee to fuel a busy morning of activities.
Inside a Coffee Blocks package is enough to make a single cup of butter coffee with ingredients like grass-fed clarified butter, coconut oil, vanilla extract, egg yolk and coffee. In order to make this coffee product, a consumer only needs to add hot water.
As well as offering a quick and easy way for consumers to enjoy butter coffee to-go, Coffee Blocks positions its novel product as a cost-saving hybrid of breakfast and coffee to fuel a busy morning of activities.
Trend Themes
1. Portable Coffee - The trend of portable coffee products like 'Coffee Blocks' offers convenience and on-the-go options for coffee lovers.
2. Butter Coffee - The rising trend of butter coffee brings new opportunities for innovative products that combine coffee and healthy fats.
3. Single-serve Packets - The growing demand for single-serve coffee packets presents opportunities for companies to create convenient and easy-to-make coffee products.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the trend of butter coffee by developing new innovative products that cater to health-conscious consumers.
2. Packaging - The packaging industry can explore disruptive innovation opportunities by designing convenient, eco-friendly, and portable coffee packaging solutions.
3. Fitness and Wellness - The fitness and wellness industry can tap into the trend of butter coffee by creating functional beverages that promote energy, focus, and nutrition.
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