People Can Crunch How Much They Will Spend on Starbucks in a Year
Meghan Young — November 27, 2014 — Tech
The coffee culture has reached new heights as independent cafes attempt to take on the giant that is Starbucks; yet this Coffee Cost Calculator puts the whole caffeine habit into perspective. It is one thing to make a cup of coffee at home on a daily basis and another entirely when buying it at Starbucks every day.
The Coffee Cost Calculator allows people to find out how much they spend on Starbucks in a month, a year and over the course of 30 years. But the kicker is when they compare to how much they would save if they just stuck to brewing their own at home. The differences are astronomical and may shock some out of their Starbucks stupor.
The Coffee Cost Calculator allows people to find out how much they spend on Starbucks in a month, a year and over the course of 30 years. But the kicker is when they compare to how much they would save if they just stuck to brewing their own at home. The differences are astronomical and may shock some out of their Starbucks stupor.
Trend Themes
1. Home-brewed Coffee - The trend of making coffee at home will continue to grow as people realize the amount of money they save compared to daily Starbucks visits.
2. Independent Cafes - Small coffee shops will continue to gain popularity as people seek out new experiences and alternatives to Starbucks.
3. Sustainability - As people become more conscious of their spending habits, they will also become more environmentally aware and may choose to support eco-friendly coffee shops.
Industry Implications
1. Coffee Equipment - There is an opportunity for companies to create affordable and convenient home coffee brewing options for those looking to save money.
2. Franchise Coffee Shops - Large chain coffee shops like Dunkin' Donuts or Tim Hortons may face increased competition from independent cafes as people seek out more unique and personalized experiences.
3. Sustainability Consulting - As sustainability becomes more important to consumers, businesses in the coffee industry can take steps to improve their environmental impact and appeal to environmentally-conscious customers.
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