Hungry Buddha's Coconut Snacks Come in a Pumpkin Spice Flavor
Laura McQuarrie — October 6, 2016 — Lifestyle
References: buddhabrandscompany & instagram
For the fall season, Hungry Buddha is introducing a limited-edition flavor of its coconut snacks that will appeal to those who love the comforting flavors of pumpkin spices. The Pumpkin Spice Coconut Chips put a refreshing twist on the tropical fruit snack.
Hungry Buddha is no stranger to making its coconut chips in a variety of unusual flavors. Others in its colorful range include ones that taste like Sriracha and Wasabi.
The popularity of the pumpkin spice latte has served as flavor inspiration for a variety of beverage products over the years. Now that consumers have come to be familiar with coffee, smoothies and even kefir that mimic the taste of pumpkin spices, these flavors are being introduced beyond the beverage category with foods like pumpkin spice-flavoured cereals, crackers and pizzas.
Hungry Buddha is no stranger to making its coconut chips in a variety of unusual flavors. Others in its colorful range include ones that taste like Sriracha and Wasabi.
The popularity of the pumpkin spice latte has served as flavor inspiration for a variety of beverage products over the years. Now that consumers have come to be familiar with coffee, smoothies and even kefir that mimic the taste of pumpkin spices, these flavors are being introduced beyond the beverage category with foods like pumpkin spice-flavoured cereals, crackers and pizzas.
Trend Themes
1. Pumpkin Spice Snacks - Creating more pumpkin spice flavored snacks can tap into the popularity of this seasonal flavor and attract consumers looking for a unique twist.
2. Unconventional Coconut Chip Flavors - Exploring innovative flavors for coconut chips, such as Sriracha and Wasabi, can attract adventurous snackers seeking new and exciting taste experiences.
3. Expanding Pumpkin Spice Beyond Beverages - Introducing pumpkin spice flavors into various food categories like cereals, crackers, and pizzas can cater to the growing demand for this seasonal taste in non-beverage products.
Industry Implications
1. Snack Industry - The snack industry can capitalize on the popularity of pumpkin spice by incorporating this flavor into a wide variety of snacks, targeting consumers seeking seasonal flavors.
2. Coconut Product Industry - The coconut product industry can disrupt the market by offering unconventional and unique flavors for coconut chips, leveraging the increasing popularity of healthier snack options.
3. Food Manufacturing Industry - The food manufacturing industry can tap into the trend of expanding pumpkin spice flavors beyond beverages by developing new products, such as pumpkin spice-flavored cereals, crackers, and pizzas.
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