Ciate's 'Perfect Paint Job' Assists with Clean Nail Polish Application
Laura McQuarrie — September 2, 2016 — Fashion
References: us.ciatelondon
While cotton swabs are the go-to choice for most women when it comes to a clean nail polish application, Ciate's 'Perfect Paint Job Corrector Pen' provides a neat and ultra-portable way to carry around these manicure-refining tools.
The pen-shaped set includes a number of slim swabs that can be used for cleaning up a nail polish job either at home or on the go. This Ciate product is one of many new beauty tools on the market that are being compacted into small utensil-sized formats like markers and pens in order to offer consumers greater convenience as portable touch-up or travel tools.
What's particularly charming about the small-scale product is its toolkit-inspired branding, which suggests it as a must-have for quickly fixing "a messy paint job."
The pen-shaped set includes a number of slim swabs that can be used for cleaning up a nail polish job either at home or on the go. This Ciate product is one of many new beauty tools on the market that are being compacted into small utensil-sized formats like markers and pens in order to offer consumers greater convenience as portable touch-up or travel tools.
What's particularly charming about the small-scale product is its toolkit-inspired branding, which suggests it as a must-have for quickly fixing "a messy paint job."
Trend Themes
1. Compact Beauty Tools - The trend of creating beauty tools in small compact formats such as markers and pens opens up the opportunity to produce innovative on-the-go products.
2. Neat Manicure Kits - The development of manicure kits with slim swabs like Ciate's 'Perfect Paint Job Corrector Pen' offers an innovative and ultra-portable approach to achieving neat nail polish jobs.
3. Utensil-sized Beauty Gadgets - The trend of creating beauty tools that take on the form of utensils like markers and pens is opening up an entirely new frontier for creative and convenient beauty product offerings.
Industry Implications
1. Beauty and Cosmetics - The beauty industry should take advantage of developing new compact, portable, and creative product formats aimed at consumers seeking cleaner, more convenient beauty products.
2. Household Supplies - The household supplies market has the potential to create and market similar compact products tailored to on-the-go needs.
3. Retail/consumer Goods - Opportunities exist in the retail space for companies to innovate more portable versions of popular products, like Ciate's 'Perfect Paint Job Corrector Pen,' for their customers who are always on the move.
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