The Classico Riserva Line Emphasizes Simple, All-Natural Ingredients
Rebecca Byers — May 5, 2016 — Lifestyle
References: packagingoftheworld
The Classico Riserva range of pasta sauces is a newly added tier of the Classico pasta sauce line that is targeted at health-conscious consumers looking to spend a bit more to ensure high-quality ingredients. The all-natural new line is free of artificial ingredients and contains no added sugar, with the new range focused on communicating the premium herbs and spices used to craft the enriched flavor by printing the simple ingredient list on the front of the mason jar packaging.
Flavors contained in the new Classico Riserva offering includes Spicy Arrabbiata, Eggplant & Artichoke, Roasted Vegetable, Roasted Garlic and a Marinara made from vine-ripened tomatoes. The branding concept for the new Classico Riserva line was designed by Wallace Church & Co.
Flavors contained in the new Classico Riserva offering includes Spicy Arrabbiata, Eggplant & Artichoke, Roasted Vegetable, Roasted Garlic and a Marinara made from vine-ripened tomatoes. The branding concept for the new Classico Riserva line was designed by Wallace Church & Co.
Trend Themes
1. Health-conscious Consumers - Opportunity for creating more premium, all-natural food products specifically targeted at health-conscious consumers.
2. Simple Ingredient Transparency - Potential for innovative packaging solutions that prominently display the simple ingredient list to appeal to consumers focused on natural and clean eating.
3. Premium Flavor Experiences - Possibility for developing unique flavor combinations and using high-quality herbs and spices to create premium pasta sauce offerings.
Industry Implications
1. Food and Beverage - Food companies can explore opportunities to develop premium, all-natural products for health-conscious consumers.
2. Packaging - Packaging companies can innovate by creating designs that prominently feature ingredient transparency to cater to consumers looking for clean eating options.
3. Herbs and Spices - Spice manufacturers can collaborate with pasta sauce companies to develop unique flavor profiles, offering premium experiences to consumers.
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