Animatta Studios Creates a Romantic Campaign for Fundicion Pacifico
Ivan Weinreb — November 22, 2011 — Art & Design
References: eluniversal & g2multimedia.net
Fundición Pacífico from Venezuela has launched two fantastical TV Ads called Quantum and Natura by Animatta Studios. Music was inspired by Claude Debussy and easily emulates a feel of water and crystal, tying in with the faucet company's branding.
You can enjoy the music while looking at the soft, moonlight-like scene that shows water dropping peacefully from the faucet. Clair de Lune, which translates to "moonlight," is truly a great source of inspiration for the campaign.
The commercials both follow a similar, romantic theme. Made with fine Murano Crystal, the faucets themselves are jewels enhanced by the blue tone used to tint the water.
Animatta Studios, the production team, used Realflow for the simulations and 3D animation software to recreate this black and blue atmosphere.
If you want to see the videos, here is the channel of the Animatta Studio:
http://www.youtube.com/user/Animatta
You can enjoy the music while looking at the soft, moonlight-like scene that shows water dropping peacefully from the faucet. Clair de Lune, which translates to "moonlight," is truly a great source of inspiration for the campaign.
The commercials both follow a similar, romantic theme. Made with fine Murano Crystal, the faucets themselves are jewels enhanced by the blue tone used to tint the water.
Animatta Studios, the production team, used Realflow for the simulations and 3D animation software to recreate this black and blue atmosphere.
If you want to see the videos, here is the channel of the Animatta Studio:
http://www.youtube.com/user/Animatta
Trend Themes
1. Moonlight-inspired Ads - Creating ads that are inspired by moonlight can appeal to consumers looking for romantic, dreamy products.
2. Simulated Realflow Ads - Using Realflow simulations in ads can create a groundbreaking look that stands out in the crowded advertising space.
3. Crystal Campaigns - Campaigns that feature Murano Crystal can market an image of luxury while also reflecting well-made products.
Industry Implications
1. Faucet Industry - The faucet industry can make a breakthrough by focusing on luxurious, high-quality products that evoke emotion in customers.
2. Advertising Industry - The advertising industry can provide innovative solutions to produce engaging and high-quality ads that visually reflect the product's qualities.
3. Crystal Industry - The crystal industry can promote the use of its products in luxury items like faucets to showcase their quality and sophistication.
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