General Mills & Godiva Launched a Series of At-Home Baking Mixes
Laura McQuarrie — June 3, 2019 — Lifestyle
References: GODIVA & prnewswire
Those who love the taste of decadent chocolate treats can now enjoy being able to make high-quality baked goods at home thanks to a new line of chocolate baking mixes from General Mills and Godiva. Godiva is venturing into the creation of baked goods by incorporating its signature chocolate into indulgent mixes for Molten Lava Cakes, Brownie Cheesecake Swirl, Raspberry Chocolate Torte and Flourless Chocolate Torte—each of which features 72% Dark Godiva chocolate callets.
When it comes to preparing these chocolate baking mixes at home, consumers only need to add in a few fresh ingredients of their own like eggs and butter. To simplify the clean-up process, the premium baking mixes also include a disposable baking dish that's specific to each mix.
When it comes to preparing these chocolate baking mixes at home, consumers only need to add in a few fresh ingredients of their own like eggs and butter. To simplify the clean-up process, the premium baking mixes also include a disposable baking dish that's specific to each mix.
Trend Themes
1. Premium Baking Mixes - The rise of premium baking mixes that offer high-quality ingredients and convenience for at-home baking.
2. Decadent Chocolate Treats - Increasing demand for gourmet chocolate desserts and treats that can be easily prepared at home.
3. Signature Chocolate Incorporation - The trend of incorporating renowned chocolate brands, like Godiva, into baking mixes for enhanced flavor and indulgence.
Industry Implications
1. Food Packaging - Opportunities for creating innovative and eco-friendly disposable baking dishes tailored to specific baking mixes.
2. Premium Baking Mix Industry - Potential for partnerships between established food brands and gourmet chocolate manufacturers to create premium baking mixes.
3. Home Baking Tools - A growing market for specialized baking tools and utensils that cater to the unique requirements of premium baking mixes.
3
Score
Popularity
Activity
Freshness
