Chick N Max is Serving Up a New Chicken Salad Sandwich
Katherine Pendrill — July 21, 2021 — Lifestyle
References: qsrmagazine
While virtually every fast food brand now servers some version of a fried chicken sandwich, Chick N Max is shaking things up with a new Chicken Salad Sandwich.
Chick N Max is a Wichita-based chain that aims to be the home of a "Better Chicken Sandwich." The brand's latest offering is its Chicken Salad Sandwich, which combines smoked chicken salad with lettuce, seasoned tomato, and pickled red onions – all served on a potato bun. As Chick N Max's culinary director and chef Chef Robert Kabakoff explains, "The new sandwich not only surpasses the high standards for flavor that our customers have come to expect from Chick N Max, but the comforting combination of ingredients create a great sandwich that is the perfect start to the summer season."
Image Credit: Chick N Max
Chick N Max is a Wichita-based chain that aims to be the home of a "Better Chicken Sandwich." The brand's latest offering is its Chicken Salad Sandwich, which combines smoked chicken salad with lettuce, seasoned tomato, and pickled red onions – all served on a potato bun. As Chick N Max's culinary director and chef Chef Robert Kabakoff explains, "The new sandwich not only surpasses the high standards for flavor that our customers have come to expect from Chick N Max, but the comforting combination of ingredients create a great sandwich that is the perfect start to the summer season."
Image Credit: Chick N Max
Trend Themes
1. New Chicken Salad Sandwich - Fast food chains can introduce new and unique variations of their existing menu items to attract customers looking for something different.
2. Comforting Ingredient Combinations - Restaurants can experiment with combining unexpected but familiar ingredients to create comfort food that stands out in crowded markets.
3. Potato Bun Option - Fast food chains can differentiate their menu offerings by offering unique bun options such as potato buns to provide a new texture and flavor experience for customers.
Industry Implications
1. Fast Food Industry - Fast food chains can introduce innovative menu items and ingredients to differentiate themselves and appeal to customers looking for new and unique experiences.
2. Restaurant Industry - Restaurants can experiment with new ingredient combinations and menu items to keep up with changing consumer tastes, attract new customers and retain loyal ones.
3. Food Manufacturing Industry - Food manufacturers can explore new and innovative ingredients to create unique and flavorful offerings for fast food and restaurant chains looking to introduce new menu items.
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