Chicken Poop Lip Goop
Katie Cordrey — December 26, 2008 — Eco
References: greendaily & ilovechickenpoop
Chicken Poop for the lips is the brainchild of Jamie Tabor Schmidt who first started making the product in 2000. The whimsical name doesn't tell you that poop isn't actually one of the ingredients. It's made out of good stuff, really it is: 100% pure non-GMO soy, jojoba, sweet orange, lavender, and beeswax. Tabor also makes a hair pomade called, 'Good Gravy' and the 'Kill It Dead' de-funkifier (deodorant.) A percentage of product sales go to support the Kirk Rundstrom Cancer Fund.
See the clever Chicken Poop marketing video above.
See the clever Chicken Poop marketing video above.
Trend Themes
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Industry Implications
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3. Non-profit Sector - The non-profit sector can collaborate with businesses in cause-related marketing initiatives to create disruptive innovation opportunities that raise awareness and support for social causes while generating funding.
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