The KFC Cheetos Sandwich is Being Test Marketed by the QSR Brand
Michael Hemsworth — February 1, 2019 — Lifestyle
The KFC Cheetos Sandwich is the latest product creation from the QSR brand that is sure to satisfy consumers looking for a different kind of meal experience. The sandwich has been created in partnership with Cheetos and features an extra crispy filet of chicken on a toasted bun that has been topped with crunchy Cheetos snacks, a special Cheetos sauce and mayonnaise. The sandwich creates a crispy, cheesy flavor experience that is likely to be a hit with consumers who are looking for an indulgent and unorthodox menu item to try out.
The KFC Cheetos Sandwich is presently being test marketed by the brand at select locations in North Carolina, Virginia and Georgia, but will only be around for a very limited time.
Image Credit: KFC
The KFC Cheetos Sandwich is presently being test marketed by the brand at select locations in North Carolina, Virginia and Georgia, but will only be around for a very limited time.
Image Credit: KFC
Trend Themes
1. Snack-based Menu Items - This trend could lead to QSR brands partnering with popular snack brands to create unique and indulgent menu items.
2. Limited-time Offerings - The popularity of limited-time offerings creates a sense of urgency and exclusivity that can drive sales and excitement for customers.
3. Flavor Exploration - Consumers are becoming increasingly open to trying new and unconventional flavor combinations in their food, presenting opportunities for QSR brands to innovate and create unique menu items.
Industry Implications
1. Fast Food Restaurants - Fast food restaurants can experiment with new and unique menu items, such as snack-topped sandwiches, to attract customers and stand out in a crowded market.
2. Snack Food Industry - Collaborations between QSR brands and snack food companies, as seen with the KFC Cheetos Sandwich, can create a new revenue stream for snack manufacturers and expand their customer base.
3. Food Service Equipment Manufacturing - As QSR brands experiment with new and unique menu offerings, such as snack-topped sandwiches, there may be a need for specialized food service equipment to efficiently create and serve these items.
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