The Peach Chat App Focuses On the Bare Chatting Essentials
Rahul Kalvapalle — January 27, 2016 — Tech
References: peachcom & techcrunch
Peach is a brand new chat app that takes the iOS version of the mobile app and reimagines it for the computer. Created by Dom Hofmann, the founder of Vine, Peach is a minimalistic and slimmed down version that focuses on substance.
To use this chat app, you have to start by creating an account on your iPhone to utilize the desktop version. You can use the app to upload GIFs as well as links to the web platform. An Android version of the app is set to be released in the near future.
It is believed that the mobile version of this chat app suffered a reduction in consumer interest, which is why this desktop version might a genius way to get interest rolling again and remind consumers of the advantages of the Peach app.
To use this chat app, you have to start by creating an account on your iPhone to utilize the desktop version. You can use the app to upload GIFs as well as links to the web platform. An Android version of the app is set to be released in the near future.
It is believed that the mobile version of this chat app suffered a reduction in consumer interest, which is why this desktop version might a genius way to get interest rolling again and remind consumers of the advantages of the Peach app.
Trend Themes
1. Minimalistic Chat Apps - The rise of slimmed-down chat apps like Peach presents an opportunity to focus on substance and remove clutter in chat interfaces.
2. Cross-platform Chatting - The adoption of Peach's strategy of creating web and desktop versions of a chat app presents opportunities to increase user engagement across platforms.
3. Smart Gif and Link Sharing - A trend towards incorporating features like Peach's smart gif and link sharing capabilities can create a more engaging and interactive chat experience for users.
Industry Implications
1. Mobile App Development - Slimmed-down chat apps like Peach show a disruptive innovation opportunity to re-imagine the mobile chat app experience and streamline interfaces.
2. Web Platform Development - The rise of cross-platform chat apps like Peach creates an opportunity for web platform development in conjunction with mobile apps.
3. Social Media Platforms - Social media platforms integrating smart gif and link sharing capabilities similar to Peach's into messenger apps could create a more interactive and engaging experience for users.
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