Champion and Urban Outfitters Collaborated on a Series of Pullovers
Riley von Niessen — July 26, 2017 — Fashion
References: urbanoutfitters & hypebae
Consumers who are looking to add some more cozy garments to their wardrobes for chilly summer nights and the fall are likely to appreciate the new hoodies from Champion and Urban Outfitters.
To adhere to a simplistic aesthetic, both of the Champion and Urban Outfitters hoodies that make up the series boast monochrome pastel colorways, which are only broken up by Champion's small logo on one side of the chest.
As the hoodies have a woven construction that's made to move with the wearer's body, they can be worn comfortably all day long. In addition, the build of the hoodies allows them to be worn in a variety of ways, as they can be fitted snugly to the wearer's body, or worn in an oversized fashion.
To adhere to a simplistic aesthetic, both of the Champion and Urban Outfitters hoodies that make up the series boast monochrome pastel colorways, which are only broken up by Champion's small logo on one side of the chest.
As the hoodies have a woven construction that's made to move with the wearer's body, they can be worn comfortably all day long. In addition, the build of the hoodies allows them to be worn in a variety of ways, as they can be fitted snugly to the wearer's body, or worn in an oversized fashion.
Trend Themes
1. Monochrome Pastel Apparel - Designing more garments with monochrome pastel colorways is a trend that apparel companies can leverage to appeal to consumers looking for simple yet colorful options.
2. Multi-functional Clothing - Creating clothes that can be worn in a variety of ways, like the Champion-Urban Outfitters hoodies, is a trend that companies can benefit from as consumers seek clothing that offers versatility and comfort.
3. Summer-to-fall Transition Apparel - Developing clothes suitable for both the end of summer and the beginning of fall is an emerging trend that companies can capitalize on as consumers seek items that can be worn across seasons.
Industry Implications
1. Fashion Retail - Retailers can offer more monochrome pastel colorways, multi-functional clothing, and transition apparel to cater to the needs and preferences of their customers.
2. Sports Apparel - Sportswear companies can add pastel color options and multi-functional features to their apparel lines as a way of appealing to their customers' aesthetic and comfort preferences.
3. Outdoor Apparel - Outdoor clothing manufacturers can create versatile garments suitable for different weather conditions and temperature ranges to meet the needs of customers who enjoy outdoor activities year-round.
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