Gucci's New Cat Print Sweater is Designed With Humor in Mind
Madison Mackay — February 2, 2018 — Luxury
References: brownsfashion & hypebae
Luxury clothing brand Gucci released a new comical cat print sweater for the upcoming spring season. The brand has fallen subject to a bootleg design labeled 'GUCCY,' a brand that is recreating original pieces and selling them for much less. Instead of taking harsher measures, GUCCI has decided to embrace the humor and release a line of clothing inspired by the copy cats with this new sweatshirt.
Made to be over-sized and comfortable, this sweater was made in Italy with high-quality materials. With long sleeves, a crewneck cut, and ribbed cuffs, this humorous sweater is perfect for the spring. It is available in an off-white color, with four cats printed on the front with colorful eyes and the GUCCY label underneath. Retailing online now for $1300, this cat print sweater by GUCCI was made to be as luxurious and comfortable as possible.
Made to be over-sized and comfortable, this sweater was made in Italy with high-quality materials. With long sleeves, a crewneck cut, and ribbed cuffs, this humorous sweater is perfect for the spring. It is available in an off-white color, with four cats printed on the front with colorful eyes and the GUCCY label underneath. Retailing online now for $1300, this cat print sweater by GUCCI was made to be as luxurious and comfortable as possible.
Trend Themes
1. Humorous Luxury Clothing - Luxury fashion brands can leverage humor in their designs to stand out and appeal to younger generations.
2. Recreating Bootleg Designs - Brands can embrace bootleg designs and use them as inspiration to create new lines of clothing, generating new revenue streams.
3. Over-sized Comfortable Sweaters - Comfortable clothing is becoming increasingly popular, particularly over-sized comfortable sweaters that offer a casual and comfortable yet stylish look for consumers.
Industry Implications
1. Luxury Fashion - Luxury fashion brands can innovate by using humor in their designs, collaborating with trendy designers or artists, and exploring new materials to attract younger customers and increase brand relevance.
2. Streetwear - Streetwear brands can explore the use of humorous and bootleg designs to create a unique identity and stand out in a crowded market.
3. Fast Fashion - Fast fashion brands can capitalize on the trend for over-sized comfortable clothing by creating affordable versions for the mass market, and exploring innovative materials and eco-friendly manufacturing processes.
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