Supreme's CashCannon Shoots Money Into The Air
Mishal Omar — April 23, 2017 — Fashion
References: hypebeast & highsnobiety
Known for its branded accessories and its popularity among Millennials, Supreme has released the CashCannon Money Gun to accompany its other popular apparel and accessory items.
The CashCannon Money Gun was teased on the brand's Instagram account and sold out immediately upon its release. Users of the CashCannon can simply insert paper bills into it – either the fake branded money that Supreme offers with the gun, or real bills – and the money will shoot out rapidly into the air.
The CashCannon Money Gun was designed to cater to fans of the brand who enjoy curating shareable videos and images on their social media accounts, revealing Supreme's continuing relevance in mainstream hip hop, punk rock and skateboarding subcultures.
The CashCannon Money Gun was teased on the brand's Instagram account and sold out immediately upon its release. Users of the CashCannon can simply insert paper bills into it – either the fake branded money that Supreme offers with the gun, or real bills – and the money will shoot out rapidly into the air.
The CashCannon Money Gun was designed to cater to fans of the brand who enjoy curating shareable videos and images on their social media accounts, revealing Supreme's continuing relevance in mainstream hip hop, punk rock and skateboarding subcultures.
Trend Themes
1. Branded Money-shooting Accessories - Opportunity to create innovative branded money-shooting accessories that cater to social media users and enhance brand visibility.
2. Millennial-focused Marketing Strategies - Opportunity for brands to target Millennials with unique and shareable accessories that align with their interests and preferences.
3. Continued Relevance of Subcultural Influences - Opportunity to connect with subcultures like hip hop, punk rock, and skateboarding through branded accessories that resonate with their aesthetic.
Industry Implications
1. Fashion and Apparel - Fashion brands can capitalize on the trend by creating their own branded money-shooting accessories and targeting fashion-forward consumers.
2. Marketing and Advertising - Marketing agencies can help brands develop clever and engaging campaigns centered around money-shooting accessories to capture attention and generate buzz.
3. Social Media and Influencer Marketing - Opportunity for social media platforms and influencers to collaborate with brands and promote money-shooting accessories as the latest trend.
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