The Supreme Grill is Yet Another Unexpected Release from the Brand
References: highsnobiety
From branded Oreos to sizable branded Hockey Tables, contemporary streetwear label Supreme has definitely kept consumers in anticipation and the Supreme Grill is the latest unexpected household product from the popular brand. The fully functional BBQ grill features rust-resistant steel wire grates and a removable charcoal tray. The product is adorned in that familiar bright red hue that immediately captures the attention of consumers. The Supreme Grill was developed in partnership with the trusted American outdoor recreation brand Coleman. The collaborators were sure to include their logos on the body of the grill.
Set to drop on June 15th, the grill comes just in time for summer when the desire for hearty BBQ meals is peaking. Supreme and Coleman will also throw in a BOGO travel bag with each purchase.
Image Credit: Supreme
Set to drop on June 15th, the grill comes just in time for summer when the desire for hearty BBQ meals is peaking. Supreme and Coleman will also throw in a BOGO travel bag with each purchase.
Image Credit: Supreme
Trend Themes
1. Branded Household Products - Disruptive innovation opportunities include collaborations between streetwear labels and household brands to create unique and unexpected products.
2. Limited Edition Collaborations - Opportunities lie in creating limited edition collaborations between popular streetwear brands and trusted outdoor recreation companies, enticing consumers with exclusive and collectible items.
3. Functional Fashion Accessories - Disruptive innovation opportunities include incorporating fashion elements into functional household items, appealing to consumers who value both style and practicality.
Industry Implications
1. Fashion - Fashion industry professionals can explore collaborations with household brands to create stylish, branded household products.
2. Outdoor Recreation - Outdoor recreation brands can tap into the streetwear market by partnering with popular labels to create limited edition and collectible items.
3. Retail - Retail industry professionals can explore the potential of selling functional household items that incorporate fashion elements, capturing the interest of style-conscious consumers.
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