Cariuma Presents a New Series of Sneakers Inspired by Van Gogh
References: go.skimresources & designtaxi
Sustainable sneaker imprint Cariuma works in collaboration with the Van Gogh Museum in Amsterdam to deliver a new collection of footwear. It is defined by the artist's artwork including flowers and scenery that celebrate the Earth. It features work including Sunflowers from 1889 and Wheatfield with Crows from 1890, rounded out by a jubilee flower pattern to celebrate the museum's 50th anniversary.
The shoes in the series take on the signature OCA Low sneaker silhouette by Cariuma to serve as the base foundation. The silhouette is 100% vegan and is made from a blend of organic cotton and natural rubber. The lining and upper are made from cotton canvas and it rests on 100% slip-resistant rubber.
Image Credit: Cariuma
The shoes in the series take on the signature OCA Low sneaker silhouette by Cariuma to serve as the base foundation. The silhouette is 100% vegan and is made from a blend of organic cotton and natural rubber. The lining and upper are made from cotton canvas and it rests on 100% slip-resistant rubber.
Image Credit: Cariuma
Trend Themes
1. Sustainable Footwear - Disruptive innovation opportunity: Develop eco-friendly materials and manufacturing processes for sustainable shoe production.
2. Art-inspired Fashion - Disruptive innovation opportunity: Fuse art and fashion to create unique and expressive wearable items.
3. Collaborative Branding - Disruptive innovation opportunity: Partner with artists or cultural institutions to create exclusive and limited-edition products that appeal to a niche market.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity: Leverage sustainability and branding collaborations to differentiate from competitors and attract environmentally-conscious consumers.
2. Art and Culture - Disruptive innovation opportunity: Explore new ways to extend artistic expression beyond traditional mediums by partnering with fashion and lifestyle brands.
3. Sustainable Manufacturing - Disruptive innovation opportunity: Develop innovative processes and materials that reduce environmental impact in the production of consumer goods.
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