Cards Against the Bay Targets Hipsters and Pot Heads
Michael Hines — March 9, 2015 — Pop Culture
References: kickstarter & sfist
If you consider yourself ahead of the masses and can't live without artisanal coffee and a MacBook, then Cards Against the Bay will be right up your alley. This expansion pack was created by Josh Barrientes, a resident of California's Bay Area. True to the original game, his new cards are raunchy and hilarious, albeit with a distinct vibe to them.
If you have never been to the Bay Area, then you may not get what's so funny about cards such as "A senile E-40" or "The Mexican hot dog man." The Bay Area apparently loves the project as Barrientes has easily hit his Kickstarter goal. If Cards Against the Bay takes off look for more cities and regions to develop idiosyncratic expansion packs as well.
If you have never been to the Bay Area, then you may not get what's so funny about cards such as "A senile E-40" or "The Mexican hot dog man." The Bay Area apparently loves the project as Barrientes has easily hit his Kickstarter goal. If Cards Against the Bay takes off look for more cities and regions to develop idiosyncratic expansion packs as well.
Trend Themes
1. City-specific Card Games - Developing expansion packs for Cards Against Humanity tailored to a specific city or region presents an opportunity for disruptive innovation in the gaming industry.
2. Pop Culture-inspired Card Games - Creating card games inspired by current pop culture trends presents an opportunity for disruptive innovation in the gaming industry.
3. Adult Party Games - Developing adult party games with raunchy and humorous themes presents an opportunity for disruptive innovation in the gaming industry.
Industry Implications
1. Gaming - The gaming industry can tap into the popularity of adult party games and create more niche and city-specific games to appeal to different markets.
2. Hospitality - Hotels, bars, and other hospitality businesses can provide adult party games like Cards Against Humanity and its expansion packs as an added entertainment feature for their guests.
3. Pop Culture - The pop culture industry can collaborate with gaming companies to create card games inspired by current pop culture trends to appeal to a wider audience.
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