The Sweet Jolly Rancher and Hershey's Kisses Candy Earbuds
Marissa Liu — November 17, 2009 — Lifestyle
References: bigbadtoystore
Do you want something a little out of the ordinary to help you listen to your MP3s? These creative candy earbuds will help bring sweet music to your ears. The Hershey’s Kisses and the Jolly Rancher earbuds are candy earbuds that probably don’t taste as delicious as the sweet treats they resemble.
Both styles of candy earbuds retail for $11.99 and come in two styles: Standard and Collector’s ($2 extra). They would also make for a perfect stocking stuffer.
Both styles of candy earbuds retail for $11.99 and come in two styles: Standard and Collector’s ($2 extra). They would also make for a perfect stocking stuffer.
Trend Themes
1. Candy-themed Accessories - Disruptive innovation opportunity: Create a line of candy-themed accessories such as phone cases or chargers to tap into the sweet tooth trend.
2. Nostalgia Marketing - Disruptive innovation opportunity: Develop marketing strategies that evoke feelings of nostalgia to attract consumers looking for a sense of familiarity.
3. Customizable Earbuds - Disruptive innovation opportunity: Design earbuds that can be personalized with different candy designs to offer consumers a unique and customizable listening experience.
Industry Implications
1. Consumer Electronics - Disruptive innovation opportunity: Integrate candy-inspired designs into consumer electronics products to appeal to a younger demographic and stand out in a crowded market.
2. Gift and Novelty - Disruptive innovation opportunity: Expand product offerings in the gift and novelty industry by introducing more candy-themed items like the candy earbuds to cater to consumers seeking unique and fun gift options.
3. Food and Beverage - Disruptive innovation opportunity: Collaborate with candy brands to create cross-promotional campaigns that combine food and technology, such as offering discounts on candy with the purchase of candy-themed earbuds.
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