Re-Shirt
Alex Covert — May 4, 2008 — Eco
References: re-shirt.net & coolhunting
One man's trash is another man's treasure! We've all heard that saying, right? Well, a new T-shirt business is putting this quote to the test. Re-Shirt.net is an online company that takes people's old shirts (and by take, I mean through donation) and sells the shirts along with the former owners "story".
The site takes a "green" approach through recycling.
Here is an example of a T-shirt's story:
"One day at CES 2005 this shirt saved my life. When I got out of the stadion in front of the convention center in Las Vegas it was heavily raining. Someone gave me this shirt and I used it as a hat."
The site takes a "green" approach through recycling.
Here is an example of a T-shirt's story:
"One day at CES 2005 this shirt saved my life. When I got out of the stadion in front of the convention center in Las Vegas it was heavily raining. Someone gave me this shirt and I used it as a hat."
Trend Themes
1. Recycled Fashion - Opportunity for businesses to create sustainable clothing lines using recycled materials.
2. Personalized Stories - Opportunity for businesses to offer personalized storytelling experiences with their products.
3. Circular Economy - Opportunity for businesses to embrace circular economy principles and reduce waste through product reuse and recycling.
Industry Implications
1. Fashion - Fashion industry can explore incorporating recycled materials and offering personalized storytelling to attract eco-conscious consumers.
2. E-commerce - E-commerce platforms can create a marketplace for recycled fashion products, connecting sellers and buyers while promoting sustainable practices.
3. Waste Management - Waste management industry can partner with companies like Re-Shirt.net to efficiently collect and process textile waste, promoting a closed-loop system.
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