Fenty Skin's Butta Drop is a Luxe Moisturizer for Replenishing Skin
Laura McQuarrie — May 7, 2021 — Pop Culture
References: fentybeauty & nbcnews
Fenty Skin's Butta Drop is a whipped oil body cream that's made up of nearly 25% butters and oils to provide instant and long-lasting hydration. The product boasts a rich, thick texture that melts as it's applied to skin, and its non-sticky formula creates lasting moisturization, a smooth feel and a subtle sheen.
Creamy shea and mango butters form the luxurious base of the product and help to lock in the benefits of seven oils like Kalahari melon, sorrel, sunflower, jojoba, coconut and rice bran. The richly sensory experience that Fenty Skin's Butta Drop provides is rounded out by the scent of tropical fruits and flowers.
The packaging for the clean, vegan and cruelty-free Fenty Skin product is refillable, as the inner container can be replenished as needed.
Creamy shea and mango butters form the luxurious base of the product and help to lock in the benefits of seven oils like Kalahari melon, sorrel, sunflower, jojoba, coconut and rice bran. The richly sensory experience that Fenty Skin's Butta Drop provides is rounded out by the scent of tropical fruits and flowers.
The packaging for the clean, vegan and cruelty-free Fenty Skin product is refillable, as the inner container can be replenished as needed.
Trend Themes
1. Whipped Oil Body Creams - There is an opportunity for other skincare brands to develop whipped oil body creams with unique ingredient combinations and refillable packaging.
2. Clean Beauty Products - The market for clean beauty products continues to grow, providing an opportunity for businesses to create vegan and cruelty-free skincare products.
3. Sustainable Packaging - Refillable packaging, like the one used for Fenty Skin's Butta Drop, is becoming increasingly popular among consumers, presenting an opportunity for businesses to invest in more sustainable packaging options.
Industry Implications
1. Skincare - The skincare industry can innovate by developing products with unique ingredient combinations and sustainable packaging options, all while catering to the growing demand for clean beauty products.
2. Cosmetics - Cosmetic companies can expand their product lines by developing more clean and sustainable beauty products, like whipped oil body creams, that cater to the conscious consumer.
3. Sustainability - The demand for sustainable products like refillable packaging presents an opportunity for businesses to invest in developing eco-friendly solutions that reduce the waste generated by traditional product packaging.
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