Charbonnel et Walker Easter Packaging Takes the Shapes of Chicks and Rabbits
Amelia Roblin — February 19, 2015 — Lifestyle
These adorable chick and bunny egg boxes channel the charming spring imagery of the Easter season. This time of birth of cute creatures like baby chickens and little rabbits is represented in formed packaging, rather than through the shaping of the treats themselves.
Mini Eggs are absolute favorite sweets of people across North America and Europe. While they themselves are aesthetically consistent with the Easter theme, they benefit from a festive presentation in animal-imitating wrappings. Not everybody appreciates the idea and the taste of fully formed chocolate bunnies, so it's suitable to offer a bunny egg box as an alternative. Charbonnel et Walker sells these gorgeous little gift boxes in a delightful yellow color which is as cheerful as a buttercup. A framed window on the front outlines a view of the candies inside.
Mini Eggs are absolute favorite sweets of people across North America and Europe. While they themselves are aesthetically consistent with the Easter theme, they benefit from a festive presentation in animal-imitating wrappings. Not everybody appreciates the idea and the taste of fully formed chocolate bunnies, so it's suitable to offer a bunny egg box as an alternative. Charbonnel et Walker sells these gorgeous little gift boxes in a delightful yellow color which is as cheerful as a buttercup. A framed window on the front outlines a view of the candies inside.
Trend Themes
1. Spring-themed Packaging - Opportunity for businesses to create unique and eye-catching packaging designs inspired by the imagery of the Easter season.
2. Festive Presentation - Businesses can enhance consumer appeal by offering products packaged in animal-imitating wrappings that align with seasonal celebrations.
3. Alternative Treat Options - There is an opportunity to cater to consumers who prefer a different form of Easter treats by offering bunny egg boxes as an alternative to fully formed chocolate bunnies.
Industry Implications
1. Confectionery - Confectionery businesses can explore creative packaging designs and alternative treat options to tap into the lucrative Easter market.
2. Gift and Specialty Retail - Retailers specializing in gifts and seasonal products can showcase bunny egg boxes to attract customers looking for unique Easter-themed gifts.
3. Packaging and Printing - The packaging and printing industry can capitalize on the demand for festive and eye-catching packaging designs by offering customized solutions for seasonal products.
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