The BumpBar is Designed for Pregnant and Breastfeeding Women
Katherine Pendrill — June 7, 2017 — Lifestyle
References: getbumpbar & tahoedailytribune
For pregnant and nursing women looking for a more nutritious snack option, the BumpBar is the perfect choice. Created by an OBGYN and her husband, the bar is bursting with all the vitamins and nutrients pregnant and breastfeeding moms need to keep their energy levels up.
The BumpBar is a healthy snack bar made up of what creator Amanda Weavil refers to as 'functional ingredients.' More specifically, the bars are made of energizing oats, folic acid-rich cashew butter and iron-packed almonds. The bars also contain ginger to combat the symptoms of morning sickness and lemon for an added burst of energy. All of the ingredients used are organic and the bars are both gluten-free and vegan-friendly.
Ideal for mothers-to-be, as well as nursing moms, the nutrient-rich snack bars are a great pre or post-natal snack option.
The BumpBar is a healthy snack bar made up of what creator Amanda Weavil refers to as 'functional ingredients.' More specifically, the bars are made of energizing oats, folic acid-rich cashew butter and iron-packed almonds. The bars also contain ginger to combat the symptoms of morning sickness and lemon for an added burst of energy. All of the ingredients used are organic and the bars are both gluten-free and vegan-friendly.
Ideal for mothers-to-be, as well as nursing moms, the nutrient-rich snack bars are a great pre or post-natal snack option.
Trend Themes
1. Nutrient-rich Snack Options for Moms - The BumpBar offers a convenient and nutritious snack option for pregnant and breastfeeding women, highlighting the trend of healthier food choices during pregnancy.
2. Functional Ingredients in Snack Bars - The use of ingredients like oats, cashew butter, and almonds in the BumpBar showcases the trend of incorporating functional ingredients in food products, providing an opportunity for innovation in the snack bar industry.
3. Organic, Gluten-free, and Vegan-friendly Snacks - The BumpBar's organic, gluten-free, and vegan-friendly qualities respond to the trend of increased consumer demand for healthier and more inclusive snack options, signaling a potential for disruption in the organic food industry.
Industry Implications
1. Pregnancy and Maternity Products - The BumpBar caters specifically to pregnant and nursing women, presenting an opportunity for innovation in the pregnancy and maternity product industry by offering convenient and nutritious snack options.
2. Snack Bar Industry - The use of functional ingredients and the focus on providing nutrient-rich options in the BumpBar reflects a potential for disruptive innovation within the snack bar industry by offering healthier and more specialized products.
3. Organic Food Industry - With its emphasis on organic, gluten-free, and vegan-friendly qualities, the BumpBar taps into the demand for healthier snack options, opening up possibilities for disruptive innovation within the organic food industry.
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