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Opulent Overhanging Abodes

Clean the Sky - Positive Eco Trends & Breakthroughs

The Browne Street House is an Airy Australian Masterpiece

— August 15, 2011 — Art & Design
If you should so happen to find yourself looking to pick up a piece of real estate in Brisbane, Australia, the Browne Street House certainly set the bar high in terms of design. This magnificent abode has an airy feel to it, as it embraces the warm Australian summer air.

The Browne Street House was designed by the architectural firm Shaun Lockyer Architects and upholds a contemporary feel. The use of natural exposed wood is an appealing contrast to the modern decor scheme, making this house the perfect mix of nature and manmade items.

Implications - While many consumers commonly admit to enjoying eco products, they are unlikely to willingly give up all of the modern amenities they have come to enjoy. Companies should therefore look for ways to alter existing products by adding green touches.
Trend Themes
1. Sustainable Living - Disruptive innovation opportunities include creating eco-friendly products and services that integrate seamlessly into modern lifestyles.
2. Contemporary Architecture - Opportunities can be found in designing modern homes that incorporate natural elements for a harmonious living experience.
3. Mix of Nature and Technology - Innovations can focus on combining natural materials and modern technologies, creating a unique blend of comfort and sustainability.
Industry Implications
1. Real Estate - Disruptive innovation opportunities lie in developing sustainable homes that appeal to eco-conscious buyers.
2. Interior Design - There is a demand for interior designers who can create contemporary spaces that emphasize natural elements.
3. Green Technologies - The industry can focus on developing eco-friendly technologies that seamlessly integrate into everyday living.
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