Bristlr is a Platform That Connects Beards and Beard-Lovers
Vasiliki Marapas — December 5, 2014 — Lifestyle
References: bristlr
Bristlr is a social network dedicated to connecting "those with beards to those who want to stroke beards."
Beards are having what you could call their "moment." Never has a bearded man been more in style. A good beard, coupled with a man bun (don't get me started) and a sense of humor is a winning combination. While Bristlr is not necessarily a dating service, it functions much in the same way as hook-up apps such as Tinder, in that, if two people mutually "like" each other, they can chat. However, the site explains, "Most dating apps are pretty heavy going. We shifted the focus from hook ups to a more light-hearted, warmer-in-winter kind of thing."
Whether you have a beard or not, Bristlr is open to everyone, allowing people of all ages, genders and sexual orientations to connect over a mutual appreciation of spectacular facial hair.
Beards are having what you could call their "moment." Never has a bearded man been more in style. A good beard, coupled with a man bun (don't get me started) and a sense of humor is a winning combination. While Bristlr is not necessarily a dating service, it functions much in the same way as hook-up apps such as Tinder, in that, if two people mutually "like" each other, they can chat. However, the site explains, "Most dating apps are pretty heavy going. We shifted the focus from hook ups to a more light-hearted, warmer-in-winter kind of thing."
Whether you have a beard or not, Bristlr is open to everyone, allowing people of all ages, genders and sexual orientations to connect over a mutual appreciation of spectacular facial hair.
Trend Themes
1. Beard-focused Social Networks - Create platforms that exclusively cater to beard enthusiasts and their admirers, providing a unique space for people to connect over a shared interest.
2. Light-hearted Dating Apps - Explore the opportunity to create a dating platform that values humor and non-traditional modes of attraction.
3. Niche Social Networking - Develop social networks that cater to specific interests and subcultures.
Industry Implications
1. Social Media - As online communities become more specialized, social media companies can capitalize on catering to a wide variety of niche interests.
2. Dating and Matchmaking - Exploring new approaches to online dating that prioritize shared interests and personality traits over traditional physical appearance-based matching.
3. Personal Care and Grooming - As the trend of beard grooming and maintenance continues, there is an opportunity for companies to create unique products and services that cater to this specific demographic.
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