Bright Side Crisps Support the Brighter Bites Nonprofit
Michael Hemsworth — January 3, 2025 — Social Good
References: brightsidesnacks & progressivegrocer
Bright Side Crisps are a satisfying snack product crafted with healthful ingredients that are both flavorful and beneficial, while also supporting a good cause. The cracker-like snack product is made with upcycled fruit and vegetable pulp that has been formed together to give each portion a crispy texture with 100-calories per serving. The snacks are each made with one or two ingredients and come in several options including Pineapple + Kale, Pineapple + Beet, Just Pineapple and Pineapple + Cinnamon.
Bright Side Crisps also support Brighter Bites with each bag sold seeing a portion of the proceeds donated to the national nonprofit. The products are priced at $4.98 each and come in one-ounce pouches that are perfect for snacking occasions.
Bright Side Crisps also support Brighter Bites with each bag sold seeing a portion of the proceeds donated to the national nonprofit. The products are priced at $4.98 each and come in one-ounce pouches that are perfect for snacking occasions.
Trend Themes
1. Sustainable Snacking - Consumers are increasingly gravitating towards snacks made from upcycled ingredients, reflecting a broader commitment to environmental sustainability.
2. Cause-driven Consumption - Products that integrate charitable contributions into their sales model appeal to socially conscious consumers, encouraging a more impactful purchasing decision.
3. Minimalist Ingredients - Snacks with a limited number of ingredients resonate with health-focused consumers looking for simplicity and transparency in food options.
Industry Implications
1. Upcycled Food Products - The practice of utilizing food waste materials in snack production represents a growing sector within the food industry focused on sustainability and resource efficiency.
2. Nonprofit Partnerships - Collaborations between food brands and nonprofits offer innovative pathways for companies to merge philanthropic efforts with everyday consumer purchasing.
3. Health-conscious Snacks - Snack manufacturers targeting health-aware markets are capitalizing on the demand for low-calorie, nutritious snack alternatives.
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