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Pictorial Brew Recipes

Clean the Sky - Positive Eco Trends & Breakthroughs

These Images Present a Visual of Ingredients Used to Make Flavored Beer

— July 8, 2015 — Lifestyle
With the explosive popularity of craft beer, 'Vinepair' has created these visual teaching tools that let you learn brew recipes through pictures. Each image focuses on a different beer such as an IPA, wheat beer or a stout.

The images are presented as a structured collage with each ingredient placed on a black background surrounding the name of the brew style. The names are written in white bold letting that become the focal point of the image at first glance. Each ingredient is spread around the word in a frame-like style and labeled with exactly what it is.

For example, the IPA is a colorful scene of wood, pineapple, grapefruit, a splash of caramel, flowers, herbs, barley and a pepper. These beautifully constructed brew recipe images are a fun way to increase your beer knowledge and impress your friends. On the other hand, they also make great wall art.
Trend Themes
1. Visual Learning for Industrial Processes - The use of visual teaching aids, such as pictorial brew recipes, presents an opportunity to create similar teachings for other industrial processes
2. Online Education for Brewing and Culinary Arts - Platforms that offer online courses with well-structured visual aids could be the next big thing in brewing education.
3. Branded Digital Marketing Through Easy Learning - Breweries and beer brands could create visual aids for their customers to learn the process of making beer and increase brand awareness.
Industry Implications
1. Craft Beer Industry - Visual aids such as pictorial brew recipes have the potential to disrupt the way beer recipes are shared among craft breweries.
2. Graphic Design Industry - The creation of visual teaching aids presents an opportunity for graphic designers to offer their services to different industries in need of similar materials.
3. E-learning Industry - The use of pictorial brew recipes on platforms offering online courses for culinary and brewing arts could represent a new, profitable niche for e-learning providers.
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