'Cerealism' by Ernie Button Creates Landscapes with Breakfast Food
Michael Hemsworth — November 9, 2012 — Art & Design
References: erniebutton & laughingsquid
You may never look at cereal the same way after viewing Arizona-based photographer Ernie Button’s latest set ‘Cerealism.’ Created using some of the breakfast world's best-known products, the photo collection features several terrains that are made primarily out of breakfast cereals.
Clovers from Lucky Charms placed on a bed of grass, pyramids made of Cheerios and Shredded Wheat bales of hay are just a few of the shots that Button designed for the collection. In an interview with Wired Raw File, Button explains that he got the idea one day while walking down the cereal aisle in the grocery store. The rest, as they say, is history. The complete collection can be viewed online at Button’s personal website with physical prints being shown at a gallery in Portland.
Clovers from Lucky Charms placed on a bed of grass, pyramids made of Cheerios and Shredded Wheat bales of hay are just a few of the shots that Button designed for the collection. In an interview with Wired Raw File, Button explains that he got the idea one day while walking down the cereal aisle in the grocery store. The rest, as they say, is history. The complete collection can be viewed online at Button’s personal website with physical prints being shown at a gallery in Portland.
Trend Themes
1. Cereal Art - Creating artwork using breakfast cereals presents opportunities for innovative product packaging and marketing campaigns.
2. Food Photography - The use of food as a medium in artistic photography opens a new space for collaborations between photographers and food brands.
3. Playful Marketing - Incorporating playful and creative elements into marketing strategies, such as using breakfast cereals to create landscapes, can attract attention and engage consumers.
Industry Implications
1. Food Packaging - Exploring innovative packaging designs for breakfast cereals can differentiate brands and appeal to a visually-oriented consumer market.
2. Art and Photography - The integration of food and photography creates new opportunities for artists to showcase their skills and collaborate with various industries, including advertising and media.
3. Advertising and Marketing - Using creative and playful elements, such as breakfast cereal landscapes, in marketing campaigns can disrupt traditional advertising methods and capture audience attention.
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