Synergy Has Developed a Range of Bread Flavor Enhancer Pastes
Rebecca Byers — April 7, 2015 — Lifestyle
References: bakeryandsnacks
Synergy Flavors is a UK-based company producing flavorings, extracts and essences that recently announced it had developed a selection of bread flavor enhancer products.
Hoping to cater to specialty bread purveyors, Synergy has created a range of flavorings with the intent to stand out on supermarket shelves. Current flavors announced include BBQ, tomato, Mediterranean, garlic and herb, chili and olive. The flavor pastes can be incorporated into the recipes of countless bakery items, from loaves and baguettes to flatbread, wraps and naan, while it can also be applied to the exterior of the baked goods.
The expansion of Synergy into the market of artisanal bread is a clever move likely informed by the progression of food branding toward all-natural, small-batch aesthetics and philosophies.
Hoping to cater to specialty bread purveyors, Synergy has created a range of flavorings with the intent to stand out on supermarket shelves. Current flavors announced include BBQ, tomato, Mediterranean, garlic and herb, chili and olive. The flavor pastes can be incorporated into the recipes of countless bakery items, from loaves and baguettes to flatbread, wraps and naan, while it can also be applied to the exterior of the baked goods.
The expansion of Synergy into the market of artisanal bread is a clever move likely informed by the progression of food branding toward all-natural, small-batch aesthetics and philosophies.
Trend Themes
1. Artisanal Bread Flavor Enhancers - Opportunity for developing innovative flavor enhancer products to cater to the growing demand for artisanal bread.
2. Specialty Bread Purveyors - Disruptive innovation opportunity for creating unique flavorings that can help specialty bread brands stand out in the market.
3. Natural and Small-batch Food Branding - Opportunity to leverage the trend of all-natural and small-batch aesthetics in the development of bread flavor enhancers.
Industry Implications
1. Flavoring and Extract Manufacturing - The flavorings industry can capitalize on the demand for artisanal bread flavor enhancers.
2. Artisanal Bread Production - Artisanal bread producers can incorporate unique flavor enhancer pastes to differentiate their products and attract customers.
3. Food Branding and Marketing - Branding and marketing agencies can help specialty bread brands leverage the trend of natural and small-batch aesthetics in promoting their flavor-enhanced products.
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