Adidas' Brazuca Has Been Highly Tested for the 2014 World Cup
Laura McQuarrie — January 15, 2014 — Lifestyle
Adidas’ Brazuca is the official match ball for the 2014 FIFA World Cup and one that boasts an unusual design feature—it only has six identical panels instead of the usual 32, made up by variations in pentagons and hexagons. The design of the Brazuca is made to improve grip, stability and aerodynamics on the field.
Because of its unusual form, the ball has been under a ton of scrutiny for the past two and a half years. This involved testing the ball with over 600 top players and 30 different teams in 10 countries around the world, which makes it one of Adidas’ most heavily tested soccer balls.
The true test remains how the Brazuca ball will perform this year in June at the 2014 World Cup. But fans who are eager to test out the Brazuca themselves can order it, or a variation on its vibrantly-colored design through Adidas.
Because of its unusual form, the ball has been under a ton of scrutiny for the past two and a half years. This involved testing the ball with over 600 top players and 30 different teams in 10 countries around the world, which makes it one of Adidas’ most heavily tested soccer balls.
The true test remains how the Brazuca ball will perform this year in June at the 2014 World Cup. But fans who are eager to test out the Brazuca themselves can order it, or a variation on its vibrantly-colored design through Adidas.
Trend Themes
1. SIX-PANELED SOCCER BALLS - The design of the Brazuca is made to improve grip, stability and aerodynamics on the field.
2. HEAVILY TESTED SOCCER BALLS - The Brazuca ball has been tested with over 600 top players and 30 different teams in 10 countries, showcasing the importance of thorough testing in product development.
3. VIBRANTLY-COLORED SOCCER BALLS - Adidas offers variations of the Brazuca with vibrantly-colored designs, catering to fans looking for unique and eye-catching soccer balls.
Industry Implications
1. SPORTS EQUIPMENT - The unique design and features of the Brazuca present opportunities for sports equipment manufacturers to create innovative soccer balls with improved performance.
2. SPORTS TECHNOLOGY - The extensive testing of the Brazuca highlights the role of sports technology in enhancing athletic equipment and performance, opening doors for advancements in ball design and testing methods.
3. SPORTS APPAREL - The vibrant color options of the Brazuca provide opportunities for sports apparel brands to create coordinated and visually appealing soccer outfits and merchandise.
4
Score
Popularity
Activity
Freshness
