These Boy Dolls are Crushing Old Gender Stereotypes with Fun for All Kids
Kristen Johnson — October 19, 2016 — Life-Stages
Boy Story launched a new diverse line of cool 18" boy dolls, called Action Dolls, complete with rotating ball joints and hip outfits. These are designed for serious fun. Unlike most dolls that are designed for girls, these dolls are for everyone and boy dolls are now included in the diverse bunch.
Billy and Mason are the first two Action Dolls, 18" plush and vinyl boy dolls, bringing much-needed diversity to the doll market. Of the highest quality, their unique face molds and modern styles make these fun-loving dolls appealing to all kids. The dolls are durable and able to join in countless adventures. From riding in bike baskets to reading books in forts and camping under the stars, these Action Dolls are meant to be life companions.
Exclusively available for preorder on Boy Story's website, and soon to be arriving in select boutique toy stores, these Action Dolls are selling out fast. Boy Story is a Tampa-based company founded by two sisters, who believe in giving kids more choice in play and toys as diverse as the world they live in.
Billy and Mason are the first two Action Dolls, 18" plush and vinyl boy dolls, bringing much-needed diversity to the doll market. Of the highest quality, their unique face molds and modern styles make these fun-loving dolls appealing to all kids. The dolls are durable and able to join in countless adventures. From riding in bike baskets to reading books in forts and camping under the stars, these Action Dolls are meant to be life companions.
Exclusively available for preorder on Boy Story's website, and soon to be arriving in select boutique toy stores, these Action Dolls are selling out fast. Boy Story is a Tampa-based company founded by two sisters, who believe in giving kids more choice in play and toys as diverse as the world they live in.
Trend Themes
1. Diverse Boy Dolls - The launch of diverse boy dolls challenges traditional gender stereotypes and offers an opportunity for inclusive play.
2. Action Dolls for All - The introduction of boy dolls that are designed for everyone opens up new markets and creates possibilities for expanded toy lines.
3. Quality and Durability - The emphasis on high-quality materials and durability in these action dolls presents an opportunity for innovators to create even more durable and long-lasting toys.
Industry Implications
1. Toy Manufacturing - The toy manufacturing industry should consider creating and promoting diverse dolls to meet the demand for inclusive and gender-neutral toys.
2. Retail - Retailers have a chance to cater to the growing market for inclusive toys by stocking and promoting these diverse boy dolls.
3. Creative Play Experiences - The introduction of these action dolls provides an opportunity for the creative play experiences industry to develop accessories and playsets that cater to the interests of all children.
2.7
Score
Popularity
Activity
Freshness
