The New Boss Burritos Come with Extra Meat and a Cheesy Queso Dip
Katherine Pendrill — March 21, 2016 — Lifestyle
References: brandeating
Reports recently surfaced that Taco Bell is testing a new version of its Boss Burritos. While the original Boss menu items were introduced back in the fall of 2015, the latest offering comes with even more toppings for those who may be extra hungry.
Unlike the Taco Bell's other burritos, the new Boss Burritos com with twice the amount of meat. This means that consumers can choose an extra large helping of chicken, steak or seasoned beef to be packed inside their burrito. The meat is accompanied by a mix of hearty toppings, including crispy potatoes, queso, bacon, sour cream and shredded cheese. The hefty new burritos even come with a side of spicy queso for dipping.
The new extra-large burritos serve as a hearty option for those with a bigger appetite.
Unlike the Taco Bell's other burritos, the new Boss Burritos com with twice the amount of meat. This means that consumers can choose an extra large helping of chicken, steak or seasoned beef to be packed inside their burrito. The meat is accompanied by a mix of hearty toppings, including crispy potatoes, queso, bacon, sour cream and shredded cheese. The hefty new burritos even come with a side of spicy queso for dipping.
The new extra-large burritos serve as a hearty option for those with a bigger appetite.
Trend Themes
1. Dippable Stuffed Burritos - The trend of stuffed burritos that come with a side of dip offers convenience and a satisfying meal in one package.
2. Extra Meat Options - The trend of offering burritos with double the amount of meat caters to consumers with larger appetites and provides a meatier dining experience.
3. Gourmet Fast Food - The trend of gourmet ingredients, such as crispy potatoes, queso, and bacon, in fast food burritos elevates the dining experience and appeals to food enthusiasts.
Industry Implications
1. Fast Food - Fast food chains have the opportunity to capitalize on the trend of dippable stuffed burritos by offering customizable options with a variety of fillings and dips.
2. Mexican Cuisine - Mexican restaurants can innovate by incorporating the trend of extra meat options in their burritos, attracting customers who crave heartier portions and indulgent toppings.
3. Convenience Foods - The trend of gourmet fast food burritos presents an opportunity for convenience food manufacturers to create ready-made, high-quality stuffed burritos that offer a quick and satisfying meal on the go.
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