Booster Juice and Field Roast Have Teamed Up for New Items
Michael Hemsworth — March 1, 2022 — Lifestyle
References: boosterjuice & canadify
Booster Juice has announced a new lineup of menu items created in partnership with Field Roast that will provide patrons with a way to enjoy some signature Italian-inspired foods in a plant-based way. The menu items consist of the Italian Crumble Plant-mini and the Italian Crumble Plant Wrap, which are both crafted with Field Roast's Italian Plant-Based Sausage Crumble. The menu items are each paired with mixed peppers, onions, pesto and spinach, and served on either a grilled focaccia flatbread or a grilled tortilla wrap, depending on the variety.
The new Field Roast plant-based menu items at Booster Juice are arriving at the brand's 410 locations across Canada where patrons can purchase them for $7.89 each. The menu items are likely to be a big hit amongst consumers seeking out a way to enjoy some classic Italian flavor in a vegetarian way.
Image Credit: Booster Juice
The new Field Roast plant-based menu items at Booster Juice are arriving at the brand's 410 locations across Canada where patrons can purchase them for $7.89 each. The menu items are likely to be a big hit amongst consumers seeking out a way to enjoy some classic Italian flavor in a vegetarian way.
Image Credit: Booster Juice
Trend Themes
1. Plant-based Italian Food - There is a disruptive innovation opportunity for restaurants to offer plant-based versions of classic Italian dishes.
2. Partnerships for Plant-based Options - There is a disruptive innovation opportunity for businesses to collaborate and offer unique plant-based menu items to cater to the growing demand for plant-based foods.
3. Expansion of Plant-based Menus - There is a disruptive innovation opportunity for restaurants to expand their plant-based menus to cater to the increasing demand for vegetarian and vegan options.
Industry Implications
1. Fast Food - There is a disruptive innovation opportunity for fast food chains to offer more plant-based options to meet the growing consumer demand for healthier and more sustainable products.
2. Food Delivery - There is a disruptive innovation opportunity for food delivery companies to partner with restaurants and offer a wider range of plant-based options to cater to consumers who are looking for more variety in their vegetarian and vegan choices.
3. Meat Alternatives - There is a disruptive innovation opportunity for meat alternative companies to collaborate with restaurants and offer plant-based alternatives to classic meat dishes, such as Italian sausage, to meet the growing demand for plant-based options.
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