IMBŌDHI's Bodysuit Activewear Collections are Made in California
Kalin Ned — October 25, 2018 — Social Good
References: imbodhi.co
IMBŌDHI is a San Francisco-based brand that offers ultra-comfortable bodysuit activewear. Ideal for yoga and other sport-related activities, the product effortlessly communicates the label's mission — to "promote a fully embodied life: a life we can move freely through."
The product is manufactured in Los Angeles and San Francisco, creating a supportive environment for local communities and economies. IMBŌDHI's bodysuit activewear is made from high-quality fibers that ensure stretch and optimal range of motion. In addition to being perfect for sport, the garments could also work as at-home loungewear.
By supporting local communities and giving consumers access to a highly useful and comfortable product, IMBŌDHI also contributes to Oakland-based organization the 'Mind Body Awareness Project' with a portion of its proceeds.
The product is manufactured in Los Angeles and San Francisco, creating a supportive environment for local communities and economies. IMBŌDHI's bodysuit activewear is made from high-quality fibers that ensure stretch and optimal range of motion. In addition to being perfect for sport, the garments could also work as at-home loungewear.
By supporting local communities and giving consumers access to a highly useful and comfortable product, IMBŌDHI also contributes to Oakland-based organization the 'Mind Body Awareness Project' with a portion of its proceeds.
Trend Themes
1. Comfortable Bodysuit Activewear - Disruptive innovation opportunity: Develop advanced fabric technologies for even greater comfort and performance in bodysuit activewear.
2. Local Manufacturing and Community Support - Disruptive innovation opportunity: Create sustainable and inclusive local manufacturing models that support communities and economies.
3. Combining Sport and Loungewear - Disruptive innovation opportunity: Design versatile activewear that seamlessly transitions from sport to loungewear for increased usability and convenience.
Industry Implications
1. Athleisure - Disruptive innovation opportunity: Integrate technology and fashion to create cutting-edge athleisurewear that combines style and functionality.
2. Sustainable Fashion - Disruptive innovation opportunity: Develop eco-friendly manufacturing processes and materials for sustainable fashion brands.
3. Community-focused Brands - Disruptive innovation opportunity: Build brands that prioritize community support and contribute a portion of proceeds to relevant social organizations.
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