The BO.BO Fall/Winter 2014 Campaign Stars Cara Delevingne
Meghan Young — January 24, 2014 — Fashion
References: bobo.br & fashiongonerogue
The BO.BO Fall/Winter 2014 ad campaign brings the festive spirit well into the new year. It is chock full of a glamorous vibe that has been given a bit of a dark edge, which is appropriate for the colder seasons. In a way, it is not only promoting chic and bold looks, but also for people to get out of the house in order to rock them with fierce style.
Shot by famed photographer Ellen von Unwerth, the BO.BO Fall/Winter 2014 ad campaign stars It Girl of the moment, Cara Delevingne. Posing seductively in front of bright lights, the British model is clad in fringed royal blue top and sequined skirt. The blonde beauty's sultry look is perfected with tousled, wind-blown hair, shadowed eyes and, of course, her signature full brows.
Shot by famed photographer Ellen von Unwerth, the BO.BO Fall/Winter 2014 ad campaign stars It Girl of the moment, Cara Delevingne. Posing seductively in front of bright lights, the British model is clad in fringed royal blue top and sequined skirt. The blonde beauty's sultry look is perfected with tousled, wind-blown hair, shadowed eyes and, of course, her signature full brows.
Trend Themes
1. Dark Glam Fashion - There is an opportunity for fashion brands to explore the combination of glamorous and dark elements in fashion to create bold and edgy looks.
2. It Girl Endorsement - Brands can leverage the popularity of It Girls like Cara Delevingne to endorse their products and attract a younger audience.
3. Festive Spirit Fashion - Fashion brands can promote the festive spirit beyond the holiday season by incorporating glitter and bold colors into their designs.
Industry Implications
1. Fashion Industry - Fashion brands can adopt the BO.BO campaign's use of It Girls, bold colors, and glamorous but dark elements to disrupt the industry and generate new trends.
2. Beauty Industry - Beauty brands can create makeup tutorials that teach customers how to achieve Cara Delevingne's sultry and glamorous look.
3. Photography Industry - Photography studios can explore the use of bright lights and props to create fashion campaigns that stand out and incorporate a touch of fantasy.
3.6
Score
Popularity
Activity
Freshness
