Milk Makeup's 'Blur Stick' is Touted as "The Universal Face Filter"
Laura McQuarrie — January 17, 2017 — Fashion
References: milkmakeup
'Blur Stick' is the name of one of the newest beauty products from Milk Makeup, a company that focuses on the creation of vegan and cruelty-free cosmetics.
Although the Blur Stick is only offered in a single shade, it is touted as "The universal face filter," able to minimize the appearance of pores by leaving an invisible matte finish on all skin types and tones. The product is made with a formula that's free from both silicone and oil, promising that it won't cause clogged pores unlike some finishing powders.
Like Milk Makeup's Blur Stick, many new cosmetic and personal care products are being offered in the format of convenient solid sticks that can be effortlessly applied to the skin in a mess-free manner.
Although the Blur Stick is only offered in a single shade, it is touted as "The universal face filter," able to minimize the appearance of pores by leaving an invisible matte finish on all skin types and tones. The product is made with a formula that's free from both silicone and oil, promising that it won't cause clogged pores unlike some finishing powders.
Like Milk Makeup's Blur Stick, many new cosmetic and personal care products are being offered in the format of convenient solid sticks that can be effortlessly applied to the skin in a mess-free manner.
Trend Themes
1. Solid Stick Format - Solid stick formats are becoming popular in the cosmetic industry, providing mess-free and convenient application.
2. Invisible Matte Finish - The demand for cosmetic products that provide an invisible matte finish is increasing, offering a solution for minimizing the appearance of pores and achieving a flawless look.
3. Vegan and Cruelty-free Cosmetics - There is a growing trend in the beauty industry towards vegan and cruelty-free cosmetics, creating opportunities for companies to innovate with ethical and sustainable products.
Industry Implications
1. Cosmetic Industry - The cosmetic industry can explore the solid stick format trend to create innovative and convenient products for their customers.
2. Personal Care Industry - The personal care industry can capitalize on the demand for invisible matte finishes by developing new products that cater to different skin types and tones.
3. Beauty and Skincare Industry - The beauty and skincare industry can meet the rising demand for vegan and cruelty-free cosmetics by offering a wide range of ethically produced products.
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