Eva Rubenov — October 18, 2006 — Fashion
At $750, the stacking Sandwich Ring is a little more than a Big Mac, but it certainly is unique. The artist, Carrie Weston descibes, "This stacking sandwich ring is a throw back to the good ol' times of brown bagged lunches. Remember when life was so simple? Elevated to pop icon statuss."
Implications - Novel items always capture consumer attention. One area where novelty can be applied is fashion. Fashion demand is fickle, and the fluctuating desire of fashion consumers is perfect for the steady creation and availability of offbeat and unexpected products like this BLT sandwich ring. Any consumer who values novelty will find items like this appealing.
Implications - Novel items always capture consumer attention. One area where novelty can be applied is fashion. Fashion demand is fickle, and the fluctuating desire of fashion consumers is perfect for the steady creation and availability of offbeat and unexpected products like this BLT sandwich ring. Any consumer who values novelty will find items like this appealing.
Trend Themes
1. Novelty Fashion - Creating offbeat and unexpected products, such as the BLT sandwich ring, has the potential to captivate consumers who value novelty and keep fashion consumers interested.
2. Retro Revival - Retro-inspired fashion pieces, like the brown bagged lunch-themed sandwich ring, can elicit feelings of nostalgia and can be an intriguing way to capture the attention of consumers in the fashion industry.
3. Edible Accessories - The BLT sandwich ring can represent a niche trend for wearable/edible accessories that are both fun and aesthetically pleasing.
Industry Implications
1. Jewelry - Jewelry brands can take inspiration from the BLT sandwich ring and create unique designs that channel nostalgia and novelty to appeal to consumers interested in individuality.
2. Fashion - As fashion evolves and becomes more inclusive, innovative products with playful elements like the sandwich ring could represent a lucrative market, and a way for fashion brands to stand out in a crowded field.
3. Food and Beverage - The sandwich ring can lead to the development of other wearable/edible food products that push the boundaries of traditional food forms and packaging, such as snack-themed jewelry and accessories.
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