Black Magenta by D.S. & Durga Was Inspired by City Nights
Laura McQuarrie — March 26, 2024 — Fashion
References: dsanddurga & instagram
Black Magenta is the newest amber woody fragrance from D.S. & Durga and it captures the essence of the city at night. This eau de parfum channeling "New York at night in abstract aromatics" gets its distinctive qualities from smoky pineapple that transitions to peppery amber with orris and orange blossom, plus tobacco and sandalwood.
The brand recommends pairing Black Magenta with loud music and describes this unique scent with words like brash, as well as "a bit trashy and a bit classy." These opposites encapsulate the essence of this scent, which is perfect for a night out in the city since it is effortlessly cool, present and yet not overbearing and smells like a put-together party girl with a day job.
The brand recommends pairing Black Magenta with loud music and describes this unique scent with words like brash, as well as "a bit trashy and a bit classy." These opposites encapsulate the essence of this scent, which is perfect for a night out in the city since it is effortlessly cool, present and yet not overbearing and smells like a put-together party girl with a day job.
Trend Themes
1. Urban-inspired Fragrances - Opportunities for creating fragrances capturing the essence of city nights with unique and innovative ingredients.
2. Abstract Aromatics - Exploring unconventional scent combinations that transition from smoky pineapple to peppery amber for a distinctive olfactory experience.
3. Contrasting Scent Notes - Innovative approaches to blending opposites like brash and classy fragrances for a dynamic and sophisticated olfactory profile.
Industry Implications
1. Fragrance Industry - Innovative fragrances like Black Magenta by D.S. & Durga challenging traditional scent compositions with urban-inspired and abstract aromatics.
2. Cosmetics Industry - Opportunities to introduce unique and contrasting scent profiles like smoky pineapple and peppery amber to attract consumers seeking bold and unconventional fragrances.
3. Fashion Industry - Potential for collaborations between fashion brands and fragrance creators to infuse urban-inspired scents with contrasting notes for a cutting-edge olfactory experience.
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