Billboards Beyond Boarders Gives a Voice to Silenced Journalists
Ellen Smith — April 12, 2018 — Marketing
References: billboardsbeyondborders & psfk
Billboards Beyond Borders is a new campaign that's giving a voice to the journalists who have been silenced due to government censorship.
This initiative was launched in response to the 65 journalists who were killed and 326 who were put in prison in 2017 alone. Using Google Maps, this clever project digitally altered billboards to feature the messages of persecuted journalists. Some of the published quotes call out president's behavior, while others address government corruption. The digital alteration of these public billboards abide by Google's guidelines and share important messages in a way that's difficult for governments to intervene.
The billboards can be found online in countries including Turkey, India, the United States and more.
Image Credit: Billboards Beyond Boarders
This initiative was launched in response to the 65 journalists who were killed and 326 who were put in prison in 2017 alone. Using Google Maps, this clever project digitally altered billboards to feature the messages of persecuted journalists. Some of the published quotes call out president's behavior, while others address government corruption. The digital alteration of these public billboards abide by Google's guidelines and share important messages in a way that's difficult for governments to intervene.
The billboards can be found online in countries including Turkey, India, the United States and more.
Image Credit: Billboards Beyond Boarders
Trend Themes
1. Digital Civic Activism - Using digital technology to amplify the voices of silenced journalists through billboards.
2. Government Censorship Awareness - Raising awareness about government censorship and its impact on journalists through innovative billboard campaigns.
3. Global Collaboration for Press Freedom - Fostering international collaboration to support press freedom and protect journalists from government censorship.
Industry Implications
1. Outdoor Advertising - Exploring opportunities for using digital technology to create impactful and socially conscious campaigns on billboards.
2. Media and Journalism - Finding innovative ways to address government censorship and advocate for press freedom.
3. Digital Technology - Leveraging digital platforms like Google Maps to showcase the messages of silenced journalists and circumvent government censorship.
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