This Tramuntana Scent is Customizable to the Wearer's Preferences
References: tramuntanany & coolhunting
The Tramuntana Bespoke Perfume is a collaborative scent that is created between the brand and the wearer to create a completely personalized fragrance. This an innovative concept for anyone looking for a truly personal scent that reflects their favorite aromas and tastes.
The Bespoke Perfume begins an either an in-person or long distance correspondence between the buyer and Tramuntana. The correspondence includes an evaluation of the customer's personality, tastes and lifestyle to customize a scent that fits the individual. Tramuntana then uses the responses to handcraft a perfume made from high-quality pure oils and globally sourced fragrances. The customer then receives three chronological samples till the final scent is designed upon. It is in these samples the the wearer can give feedback to improve the scent to their liking.
The Bespoke Perfume begins an either an in-person or long distance correspondence between the buyer and Tramuntana. The correspondence includes an evaluation of the customer's personality, tastes and lifestyle to customize a scent that fits the individual. Tramuntana then uses the responses to handcraft a perfume made from high-quality pure oils and globally sourced fragrances. The customer then receives three chronological samples till the final scent is designed upon. It is in these samples the the wearer can give feedback to improve the scent to their liking.
Trend Themes
1. Personalized Fragrance Creation - Opportunity for brands to offer bespoke perfume experiences that allow customers to fully customize their scent based on preferences and lifestyle.
2. Collaborative Scent Design - Brands can engage in a collaborative process with customers to co-create a fragrance that reflects their personality, tastes, and lifestyle.
3. Direct Feedback and Iteration - By providing customers with sample scents and incorporating their feedback, brands can continuously iterate and refine the perfume design to meet customer preferences.
Industry Implications
1. Perfume and Fragrance - Innovations in personalized bespoke perfumes are disrupting the traditional perfume industry by offering individuals the opportunity to create unique scents tailored to their preferences.
2. Cosmetics and Beauty - With the rise of personalized beauty products, the cosmetics industry can tap into the trend of customizable perfumes to expand their offerings and cater to individual preferences.
3. E-commerce and Online Retail - Incorporating personalized perfume experiences into online retail platforms can provide a unique selling point for e-commerce brands and enhance customer engagement by offering customized fragrances.
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