H!P Adds New 'Berry Crunch White Chocolate Bar' to its Portfolio
Niko Pajkovic — July 19, 2022 — Lifestyle
References: hipchocolate & confectionerynews
H!P (Happiness in Plants), a leading sustainable oat milk chocolate brand, has announced the launch of its newest product, 'Berry Crunch White Chocolate Bar.' The new bar combines real fruit with the brand's signature oat milk white chocolate to offer consumers an exceptionally decadent dairy-free treat.
According to the company, Berry Crunch White Chocolate Bar was created in response to consumers' requests for more vegan-friendly white chocolate options. While the new bar delivers a sweet and creamy taste, it arrives with approximately 30% less sugar than traditional white chocolate bars.
"The brand's success is a testament to the ever-growing popularity of oat milk, which has firmly achieved mainstream status and is more sustainable to produce versus traditional dairy chocolate. We can't wait to hear what H!P fans think of this new bar," said James Cadbury, Founder of H!P.
Image Credit: Hip Chocolate
According to the company, Berry Crunch White Chocolate Bar was created in response to consumers' requests for more vegan-friendly white chocolate options. While the new bar delivers a sweet and creamy taste, it arrives with approximately 30% less sugar than traditional white chocolate bars.
"The brand's success is a testament to the ever-growing popularity of oat milk, which has firmly achieved mainstream status and is more sustainable to produce versus traditional dairy chocolate. We can't wait to hear what H!P fans think of this new bar," said James Cadbury, Founder of H!P.
Image Credit: Hip Chocolate
Trend Themes
1. Sustainable Chocolate - The focus on sustainable ingredients presents an opportunity for disruptive innovation in the chocolate industry.
2. Vegan-friendly Sweets - The increasing demand for vegan-friendly chocolate presents an opportunity for disruptive innovation in the confectionery industry.
3. Reduced Sugar Treats - The trend towards reduced sugar options in chocolate presents an opportunity for disruptive innovation in the confectionery industry.
Industry Implications
1. Chocolate - The focus on sustainable ingredients creates an opportunity for disruptive innovation in the chocolate industry.
2. Confectionery - The increasing demand for vegan-friendly and reduced sugar options presents an opportunity for disruptive innovation in the confectionery industry.
3. Plant-based Foods - The growing popularity of oat milk and other plant-based milk alternatives presents an opportunity for disruptive innovation in the plant-based foods industry.
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