The Bernie Sanders Action Figure Allows Fans to Show Their Support
Katherine Pendrill — February 25, 2016 — Pop Culture
References: kickstarter & toyland.gizmodo
'FCTRY' recently launched a Kickstarter campaign for a lifelike Bernie Sanders action figure. With the presidential race heating up, this artificial politician provides a great way for fans to show their support for the Vermont Senator.
The Bernie Sanders action figure was designed by Mike Leavitt, who is also know for creating the original Hillary Clinton action figure. Although the figurine is light on articulation, the miniature version of Sanders offers a lifelike replica of the presidential hopeful. Similar to the Hillary action figure, Sanders comes with his own logo and a tagline that reads "A Join-the-Action Figure."
While the action figure provides a great way for fans to show their support for Sanders, FCTRY also plans to donate $1 from every figure ordered directly to the Senator's presidential campaign.
The Bernie Sanders action figure was designed by Mike Leavitt, who is also know for creating the original Hillary Clinton action figure. Although the figurine is light on articulation, the miniature version of Sanders offers a lifelike replica of the presidential hopeful. Similar to the Hillary action figure, Sanders comes with his own logo and a tagline that reads "A Join-the-Action Figure."
While the action figure provides a great way for fans to show their support for Sanders, FCTRY also plans to donate $1 from every figure ordered directly to the Senator's presidential campaign.
Trend Themes
1. Political Action Figures - Disruptive innovation opportunity: Creating action figures of other political figures to engage and mobilize supporters.
2. Presidential Campaign Merchandise - Disruptive innovation opportunity: Developing unique and creative merchandise that supports political campaigns.
3. Crowdfunding Political Products - Disruptive innovation opportunity: Utilizing crowdfunding platforms to raise funds for political merchandise and campaigns.
Industry Implications
1. Toy Manufacturing - Disruptive innovation opportunity: Collaborating with political campaigns to create collectible action figures for fundraising purposes.
2. Political Campaigns - Disruptive innovation opportunity: Expanding merchandise offerings to engage supporters and generate additional campaign funding.
3. E-commerce - Disruptive innovation opportunity: Launching online platforms specialized in political merchandise to cater to passionate supporters.
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