Verizon is Live Streaming Benefit Concerts to Help Businesses
Daniel Johnson — March 30, 2020 — Social Good
References: verizon & mobilemarketer
Verizon indicated that it is live streaming benefit concerts in order to help support small businesses that have been affected financially by the outbreak of COVID-19. The benefit concerts are under the name, ‘Pay it Forward,’ and the first one featured Dave Mathews. The company will also be announcing other artists that will participate at a later date.
Verizon is also contributing a sum of $2.5 million USD to Local Initiatives Support Corp, which is a non-profit organization that works to help small businesses. Through this organization, small businesses will be able to receive a grant of up to $10,000.
The concerts will be Livestream on Twitter, as well as Yahoo Entertainment and on some cable services, including FiOS fiberoptic.
Image Credit: Retrieved from Verizon.
Verizon is also contributing a sum of $2.5 million USD to Local Initiatives Support Corp, which is a non-profit organization that works to help small businesses. Through this organization, small businesses will be able to receive a grant of up to $10,000.
The concerts will be Livestream on Twitter, as well as Yahoo Entertainment and on some cable services, including FiOS fiberoptic.
Image Credit: Retrieved from Verizon.
Trend Themes
1. Live Streaming Benefit Concerts - Opportunity to leverage live streaming platforms to support small businesses and provide entertainment during challenging times.
2. Small Business Support - Disruptive innovation opportunity to create programs that specifically target financial aid and resources for small businesses affected by crises.
3. Partnerships with Non-profit Organizations - Collaborative opportunities to work with non-profit organizations that focus on supporting small businesses and create mutually beneficial initiatives.
Industry Implications
1. Telecommunications - Opportunity for telecom companies to offer live streaming services and partnerships to support small businesses and promote their own platforms.
2. Entertainment - Innovative approaches to using entertainment platforms and events to generate support for small businesses and engagement with audiences.
3. Non-profit Organizations - Explore technological advancements and partnerships to enhance the reach and impact of providing financial aid and resources to small businesses.
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