Toronto's First-Ever Beer & Ball Festival Will be Held at Handlebar
Meghan Young — May 7, 2015 — Lifestyle
Toronto, Canada, has seen its fair share of interesting summer events, but the Beer & Ball Festival is one of the more niche ones out there. The first ever Beer & Ball Festival will be held this month at Handlebar, a bar located in Kesington Market. Bringing as much attention to this establishment as it does to the art of pinball, the event creates a fun experience with a healthy dose of competition thrown into the mix.
Accompanied by a mix of live acts and DJs, the tournament -- which will match to the music in some way -- will last for five days. It costs only $3 to compete and will include nightly prizes from local businesses including Thomas Lavers and Sanagan's Meat Locker.
Accompanied by a mix of live acts and DJs, the tournament -- which will match to the music in some way -- will last for five days. It costs only $3 to compete and will include nightly prizes from local businesses including Thomas Lavers and Sanagan's Meat Locker.
Trend Themes
1. Beer & Ball Festivals - The popularity of Beer & Ball Festivals is growing as consumers seek out unique and interactive experiences.
2. Pinball Tournaments - Pinball tournaments are gaining popularity, providing a new avenue for competitive entertainment.
3. Live Music and Entertainment Events - Live music and entertainment events are being incorporated into traditional bar activities to bring in a wider audience.
Industry Implications
1. Hospitality - Hospitality businesses can incorporate pinball tournaments and Beer & Ball Festivals to attract new customers and increase revenue.
2. Entertainment - Entertainment companies can incorporate pinball tournaments and Beer & Ball Festivals to offer unique and engaging experiences to consumers.
3. Retail - Retail businesses can offer prizes and sponsorship opportunities for pinball tournaments and Beer & Ball Festivals to increase brand awareness and customer loyalty.
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