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Sweetened Summertime Treats

Clean the Sky - Positive Eco Trends & Breakthroughs

The Beach Themed Cupcake Will Make A Splash in Your Mouth

— June 25, 2011 — Lifestyle
Baking enthusiasts everywhere will lose their cool over this seasonal Beach Themed Cupcake recipe. The recipe, featured on the cooking blog Duhlicious, provides bakers with simple directions to create the ultimate summertime treat! While the recipe requires a variety of different ingredients, the finished product makes the efforts totally worthwhile.

The Beach Themed Cupcake comes in four delectable designs. The first features a vibrant pair of flip flops, the second a colorful lei, the third a teeny weeny pink bikini and the fourth a rolled-up beach towel. These cupcake decorations are all handmade using an edible fondant and edible paint. Each of the seasonal munchies rests atop a fluffy bed of homemade icing.

The finished product is a cupcake that looks almost too pretty to eat, but of course, it will be devoured in seconds!

Implications - In today's consumption-hungry culture consumers with short attention spans are immediately drawn to products complementary to modern movements or crazes. By providing easily accessible products to satisfy consumer demands, businesses will benefit tremendously.
Trend Themes
1. Seasonal-themed Treats - Businesses can capitalize on the popularity of seasonal-themed treats by creating easily accessible products that satisfy consumer demands for seasonal flavors.
2. Edible Decorations - Innovation opportunities exist for businesses to explore creating edible decorations for baked goods, providing more customizable options for consumers.
3. Homemade Icing - Entrepreneurs can capitalize on the trend of homemade food items by creating a business focused on supplying homemade icing for baked goods.
Industry Implications
1. Bakery - Bakeries can innovate by creating seasonal treats with edible decorations and homemade icing in response to consumer demands.
2. Food Manufacturing - Food manufacturers can explore creating products for at-home bakers that provide easy-to-use and customizable edible decorations for baked goods.
3. Craft Stores - Craft stores can expand their offerings to include supplies for creating homemade icing for baked goods, capitalizing on the trend of homemade food items.
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