The Bazooka Candy 'Match-Ems' are Meant to be Mixed and Matched
Michael Hemsworth — March 20, 2018 — Lifestyle
Customization is key in the consumer product market, so the new Bazooka Candy 'Match-Ems' candy has been created with this in mind to let those with a sweet tooth try out different combinations.
The gummy candies come in a variety of different flavors that can be mixed and matched to let consumers create 28 different flavors that are sweet or sour. This is achieved with eight different flavors in the package that will let kids and adults alike figure out different combinations that they enjoy the most.
The Bazooka Candy 'Match-Ems' candy has been created with interlocking shapes that make it easy for consumers to pair flavors together. The treats are available at grocery and convenience stores nationwide now.
Image Credit: Bazooka Candy
The gummy candies come in a variety of different flavors that can be mixed and matched to let consumers create 28 different flavors that are sweet or sour. This is achieved with eight different flavors in the package that will let kids and adults alike figure out different combinations that they enjoy the most.
The Bazooka Candy 'Match-Ems' candy has been created with interlocking shapes that make it easy for consumers to pair flavors together. The treats are available at grocery and convenience stores nationwide now.
Image Credit: Bazooka Candy
Trend Themes
1. Customizable Candy Treats - The popularity of customization in the consumer product market presents an opportunity for candy companies to create customizable candy options, allowing consumers to mix and match flavors to their preference.
2. Interlocking Candy Shapes - Innovating candy designs with interlocking shapes provides a unique user experience and encourages consumers to experiment with different flavor combinations, opening the door for candy companies to create new product lines.
3. Sweet and Sour Flavor Combinations - The growing interest in sweet and sour flavor profiles creates an opportunity for candy companies to develop candies with a range of flavors that can be combined to achieve different taste experiences.
Industry Implications
1. Confectionery Industry - The confectionery industry can explore the potential of customizable candy treats to drive innovation and cater to the trend of consumer customization.
2. Food Packaging Industry - Innovative packaging solutions, such as interlocking shapes for candy, can offer disruptive opportunities for the food packaging industry to create functional and interactive packaging designs.
3. Retail Industry - The retail industry can capitalize on the trend of customizable candy treats by incorporating them into their product offerings, catering to the growing consumer demand for unique and personalized experiences.
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