The Bartesian is Like a Keurig for Alcoholic Beverages
Meghan Young — June 18, 2015 — Lifestyle
References: kickstarter & ohgizmo
The Bartesian is a single-serve machine that takes the guesswork and labor out of mixing the best cocktail after a hard day's work. Instead of filling it with water, however, the Bartesian is filled with whatever a person's liquor of the moment is. Once chosen, a flavour capsule is popped in to transform the spirit into something much more tasty.
In order to tailor to individual tastes, the Bartesian lets people choose the strength of their drink. Currently, the Bartesian is capable of creating one of six classic cocktails including a Margarita or a Cosmopolitan. Of course, the creators behind it foresee many more concoctions to come.
Consumers will appreciate this replicator-like machine. After all, it's not every day that a person gets to whip up a stellar cocktail is seconds.
In order to tailor to individual tastes, the Bartesian lets people choose the strength of their drink. Currently, the Bartesian is capable of creating one of six classic cocktails including a Margarita or a Cosmopolitan. Of course, the creators behind it foresee many more concoctions to come.
Consumers will appreciate this replicator-like machine. After all, it's not every day that a person gets to whip up a stellar cocktail is seconds.
Trend Themes
1. Single-serve Cocktail Machines - Disruptive innovation opportunity: Create a line of customizable single-serve cocktail machines for home use, offering convenience and variety to consumers.
Industry Implications
1. Beverage - Disruptive innovation opportunity: Incorporate single-serve cocktail machines into bars and restaurants to streamline drink preparation and offer unique customizable options to customers.
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